Monday, 23 December 2013

Audi Confirms 11 New Models, Mostly SUVs

Audi has confirmed it will add 11 new models to the lineup, expanding its range from 49 to 60 models. The announcement coincided with Audi celebrating the sale of its 1.5 millionth car this year, achieving a 2015 sales target two years ahead of schedule.

With over 1.5 million deliveries in 2013, Audi has already doubled its global sales within a single decade. In 2003, the carmaker sold around 769,900 cars.

“We will continue to write this success story and expand our product range from the current 49 to 60 models. We see a great deal of potential, particularly in the SUV segment and in the especially prestigious full-size category,” said Rupert Stadler, Chairman of the Board of Management of Audi AG.

Although no specific models were named and no timeframe was given, it is pretty clear that most of the new vehicles will be SUVs. Recently Audi said it will launch the Audi Q1 in 2016, but other models like the Q4 and Q6 could be added as well, aiming at the upcoming BMW X4 and the X6.

Other niche crossovers are not ruled out either – we’re talking about possible Q2 and Q8 models. Most Q models are expected to sport performance S and RS variants, following the example of the RS Q3 and SQ5.

As for the “prestigious full-size category”, Stadler mentioned that Audi might be thinking about a range-topping A9 model that would rival the Porsche Panamera, as well as a high-performance RS8 model.

By Dan Mihalascu



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